Rosie Huntington-Whiteley’s name is inevitably linked to the world of fashion and beauty. Her immersion in the industry since she was a teenager has given her enough knowledge to be able to master and launch her own beauty line, Rose Inc. 

The new-ish makeup line aims to deliver fresh and effortless results while providing a conscious experience for the skin and planet. 

With her first collection, the model and entrepreneur launched to the market ten non-comedogenic formulas made with natural ingredients extracted from plants and today, you can find at Mecca its latest product, Skin Enhance Luminous Tinted Serum, that bridges the gap between skincare and makeup.

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The product: Skin Enhance Luminous Tinted Serum

The ingredients:

  • Sodium hyaluronate: To plump and smooth fine lines.
  • Acetyl tetrapeptide-2: Provides environmental protection.
  •  Squalane: Pure, sustainable, and 100% plant-derived moisturising agent that adds weightless hydration.

The price: $73

Rose Inc Skin Enhance Luminous Tinted Serum Claims

  • Instantly increases hydration by an average of 144%*
  •  100% saw smoother skin in seven days
  •  85% experienced an increase in brightness in seven days
  •  Instantly improves skin’s moisture barrier
  •  Longwearing and transfer-resistant
  •  Moisturizes up to 24 hours

Rose Inc Skin Enhance Luminous Tinted Serum Review

I was introduced to Rose Inc Skin Enhance Luminous Tinted Serum a couple of weeks ago, just before it launched in Australia. I tend to be ultra picky when it comes to face makeup, and even though I’m not a big fan of celebrity makeup or skincare lines, I was keen to try Rose Inc’s new tinted serum first because it comes in 13 different shades and second because if they claimed that 100% studies saw smoother skin in seven days, I needed to verify it.

I’m a big fan of hydrating, dewy, and skin-loving foundations when it comes to face and makeup formulas. So when I tried for the first time the Skin Enhance Luminous Tinted Serum, I loved the tiny spheres of pigments — that hold Hyaluronic Acid — and helped to plump the skin like no other tinted serums I have tried before. After applying a few pumps on the backs of my hands with the Rose Inc Number 3 foundation brush (A must-have to use this product, in my personal opinion), the small pigments bubbles burst and bring to life a fresh makeup-non-makeup look. 

The sheer coverage is perfect for those who are not into full coverage foundation as it’s so incredibly lightweight — It almost feels that you are brushing water onto the face — leaving a beautiful glow blurring effect. Did I mention that it is also non-comedogenic? Which means, it won’t clog your pores even though you wear it all day long.

For me, this tinted serum is the ultimate no-makeup makeup base you need to try if you are looking for a product that blurs imperfection without actually looking that you are wearing makeup. It has become my go-to bestie in the last few weeks. However, sadly, I couldn’t see smoother or brightness skin after trialling it. 

Is it worth your hard-earning dollars? Definitely, if you want a hydrating skin tint to use on a regular basis for radiant coverage, but I wouldn’t spend my $$ if it would be just for its skincare benefits.

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