At CF we know it can be tough to first start a business from scratch and when we had the opportunity to hear from Melissa Haywood, head of VistaPrint we couldn’t say no to. So today we bring you her top tips from experiences of business of success for those who might be thinking to put on the table those ideas that have been in your head for a while.
“Some of the world’s most successful entrepreneurs and innovative business ideas emerged from those that dared to colour outside the lines. Most business owners will admit that risk-taking is inherent to starting and growing a service or product, and that there are great rewards to be gained from challenging convention.”
The Head of Vistaprint in Australia, Melissa Haywood shared with us that passion is one of the keys to own a successful business and now she wants to help people to build a totally breaking business.
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Top 4 Tips to be the Business of Success! Rules that are worth breaking and will make grow your small business.
1. Don’t dabble in Business with Friends
Being a small business owner can at times be a stressful and lonely game, and surrounding yourself with people who genuinely want to see you succeed is key to maintaining motivation.
Trust, mutual respect, and commitment to growth are other key benefits of going into business with friends and family, in addition to a natural synergy. This dynamic can result in tremendous benefits for your small business Australia, but also requires a solid partnership agreement and relationship management. If you can find this balance in your relationship, going into business with friends can be a rewarding experience to share.
- From our personal experience we can’t agree more with Melissa’s thoughts, it may be a tricky decision but if you have the right partner, just enjoy the ride along and make the most out of it.
2. Have a Business Plan
A business plan is creating a plan that sets out what and how to achieve short and long-term goals is the golden rule of business. Becoming a market leader requires that you carve out a market by experimenting with old rules and disrupting established models.
One thing that she recommends is to trust your instinct, go for that opportunity and don’t be burdened by the time and resources required to writing up business plans. Start simply knowing your targets, and build outwards from here.
3. Specialise in What you know
In order to achieve long-term success as a small business, money should never be the number one reason for starting your own hustle.
As Melissa said it’s not mandatory to have a degree and masters on the field
“Leverage talented people and absorb insight from expert to grow your understanding of the market. Seek opportunities to network with high-performing business owners, tap into every contact you have available for advice.”
Always do it with passion, or not at all, as she said, this is a powerful foundation for growing a business and opportunities to learn along the way are abundant for the bold.
4. Say ‘YES’ to Everything
As a small business owner, you may feel tempted to accept every project that comes your way. But you need to be aware that for becoming a visionary leader is required to channel the fierce drive for results and independence as an entrepreneur into learning to say yes to opportunities at the right time.
Always in the need for more extra time or hours in your day?
Try focusing on prioritising, you will have more capacity to drive sizeable growth through the things that are most important to growing your business. Decisions should be streamlined by dividing and conquering approvals among key employees, allowing the company to embrace a healthier ‘yes’.
Follow Melissa Haywood and say hello to a brand new world of abundance knocking your business doors!
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What are the 5 important tips in starting a business?
- Begin with a detailed business plan. In depth plan to tackle challenges you’ll face.
- Network! Get out there and connect with people in your field.
- Find a healthy Work and Life balance
- Surround yourself with people who will support your journey, mentor you through difficulties and give you a positive energy in general
- Stay on top of trends, up coming movements, industry curves
How can I improve my small business?
- Set Goals to achieve
- Trend monitoring
- Utilise high impact marketing
- Contain Consumer Centric Strategies
- Inherit PR and selling skills
- Make sure you master business practices
How do you attract customers?
- network!
- Partnerships
- Ask for referrals
- Update Websites on a regular basis
- Utalise Social Media platforms
- Offer promotions, events and discounts
- Use reviews and ratings online to your advantage
g first
June 20, 2020 9:15 amWow that was odd. I just wrote an extremely long comment but after I clicked submit my comment didn’t appear.
Grrrr… well I’m not writing all that over again. Anyways, just wanted to
say wonderful blog!